Definition Of Visual Hyperbole

Depicting people products and objects in ways that far exceed their capability is a common strategy used to gain attention inject humor and emphasize product attributes.

Definition of visual hyperbole. A hyperbole is a type of figurative language. Therefore a hyperbole is not meant to be taken literally. Thousands of years prior aristotle called this figure of speech juvenile saying in no uncertain terms that hyperboles are for young men to use. Hyperbole definition obvious and intentional exaggeration.

It is the opposite of understatement. You can find examples of hyperbole in literature and everyday speech. Definition usage and a list of hyperbole examples in common speech and literature. Hyperbole from a greek word meaning excess is a figure of speech that uses extreme exaggeration to make a point or show emphasis.

Hyperbole is extreme exaggeration. A hyperbole is an extreme exaggeration used in writing for effect. Theologian stephen webb once described hyperbole as the poor relation of the tropes family treated like a distant relative whose family ties are questionable at best webb 1993. Hyperbole in ads can be visual like in images of former wide receiver isaiah mustafa for old spice or cheeky commercial clips for snickers.

One type of visual device that has been virtually ignored yet enjoys wide popularity in advertising today is hyperbole. Hyperbole derived from a greek word meaning over casting is a figure of speech which involves an exaggeration of ideas for the sake of emphasis. What is the definition of hyperbole. You wouldn t want to use it in nonfiction works like reports or research papers but it s perfect for creative writing and communication especially.

Hyperbole is all over the place in advertising. It s not meant to be taken literally.